I’ve been working in this business a long time and have seen my share of successful entrepreneurs and thriving companies. Every once in awhile, I come across a potential client with a business that just doesn’t add up. They could be wildly successful with lots of business coming in the door and plenty of people staffing the place, but for some reason you get a vibe – a weird vibe.
Very often, you see the oh-so slick and beautifully-crafted logo designs of your favorite sports teams. But, have you ever wondered how the designs evolved into what you see now, the completed logos? Well, there is an interesting world that combines logo design with the related discipline of illustration. In this post, I’m here to show you how my project for the San Jacinto College’s three campuses went, step-by-step.
With the constant stream and endless supply of logo inspiration available on the web and in print these days, it’s easy to get overwhelmed. Like a kid in a candy store, there is almost too much to consider. Tons of inspirational reference, dozens of tutorials and scores of how-to articles all too willing to help you out of your creative hole. What you need is some inspirational detox.