So here we go. It’s now 2012 and the start of another new year. What better way to begin this next 12 months than a personal design challenge and goal to create some new work and perhaps grow a bit creatively? I can’t think of any. Perhaps I’m a bit cloudy still from the holidays.
The more things change, the more they stay the same. It’s hard to believe that sometimes. Over the weekend, I was cleaning out some old boxes from my garage attic and stumbled upon some of my old logo design archives. Various cool artwork and stuff that I’ve hung on to for the sake of nostalgia…
Here’s a time lapse of a recent logo illustration I’ve done that includes a mother kangaroo with an infant in her pouch.
With the constant stream and endless supply of logo inspiration available on the web and in print these days, it’s easy to get overwhelmed. Like a kid in a candy store, there is almost too much to consider. Tons of inspirational reference, dozens of tutorials and scores of how-to articles all too willing to help…
This is a subject that I have been meaning to write about for a long time. I often get asked about my concepting process and the steps involved to creating a good logo design. One thing I cannot stress enough is getting your ideas down on paper.
The importance of sketching well in the creative field–especially logo design, couldn’t be stressed enough. Being able to visualize your concepts and have them translate to your clients and colleagues is a beneficial asset to you and your team–and that’s well before you show them your finished work.
Even with all the technology we have today, the business card still endures. It serves as the mini-billboard ad representing your business well after you meet someone and go your separate ways. The right look and feel can often make or break your potential opportunity for business in the future.